RYAN NUSSBAUM/
UX & BRAND DESIGN

Avivi Skincare

Avivi is a luxury skincare line comprised of body oils, scrubs and facial serums that blend avocado oil with essential oils. As their initial launch would be online only, they needed an e-commerce site and microsite to kickstart sales. With a unique packaging concept already in place, I led the creation of their digital presence.

Brand Site Homepage

We worked with an illustrator to develop images around each scent.

The primary packaging — each bottle is dipped in colored plastisol to delineate each product, while preventing breakage.

Individual product page—the box containing the description, ounce size and buy button is fixed as you move down a page.

On mobile, going from the homepage to the individual product page

Citrus landing page

Mood-lifting landing page

Customer journey through the microsite system we created — a series of emailers, landing pages and cross-sells.

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